Erst denken, dann bloggen
Carole Matthews nennt zehn Dinge, an die gedacht werden sollte (wie so viele andere es auch tun, ich weiß):
- A weblog is a two-way conversation, not a top-down communication medium.
- It takes time to blog, maybe more than you’re willing to devote.
- Find out what others are saying about you and your business.
- Yes, you do need to be able to write.
- Practice can make perfect. Or, at least make you more comfortable with blogging.
- Some topics are verboten.
- Be sure to know your keywords.
- It will take longer than you think to build awareness—and a following.
- Know your confidentiality limits.
- Know why you’re blogging.
Inc.com: The Top 10 Things You Should Know Before You Blog [via webpropaganda]
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